HQ App makes people go crazy

Most apps reside in fairly particular demographic silos: Membership Penguin Island (Youngsters). Musical.ly (Tweens). Instagram. (Teenagers). Snapchat. (Younger Adults). Sweet Crush. (Mario Lopez).

It’s a uncommon to discover a cellular gaming expertise that has cross-generational enchantment. Enter HQ, a reside trivia sport performed in your iPhone that’s rapidly turning into an obsession for everybody from Gen Z to grandma.

HQ: A New Form Of Recreation Present

The app, created by the founders of Vine, went public final week. What makes HQ totally different than different trivia video games is that it recreates the interactive expertise of watching a TV present like Jeopardy, the place folks shout out the solutions and win precise chilly exhausting money, proper in your telephone.

Right here’s how HQ works: On a regular basis the HQ goes reside every day (3pm and 9pm ET) with host Scott Rogowsky (assume Chris Hardwick snark with a aspect of Robin Williams’ kinetic vitality) asking a collection of 12 trivia questions that gamers reply in actual time.

HQ Trivia Host Scott Rogowsky (Picture through HQ)

Gameplay is fairly easy: Should you get the reply proper, you progress on to the following query. Should you reply incorrectly, you’re out. On the finish of the sport, the winners break up the money. If no person wins, the cash rolls over to the following sport till there’s a winner.

HQ Trivia and Sweet Crush: A Story of Two Recreation Present Screens

HQ isn’t the primary one to aim to create a brand new sort of sport present expertise for 21st Century. Earlier this yr, CBS introduced the cellular sport sensation Candy Crush to prime time however the expertise didn’t translateto the large display.

Sweet Crush on CBS (Picture: King)

The rationale HQ has succeeded, the place CBS and Mario Lopez didn’t, is that they selected a display that’s all the time inside attain — the smartphone (not the TV) — to be the conduit for the expertise.

The future seems bright for HQ. It gained’t be lengthy earlier than we see an organization like Disney sponsoring Star Wars or Marvel themed trivia contests after they launch a brand new movie. Or a model like Nabisco use an HQ trivia query for product placement.

However proper now? It’s simply actually enjoyable. So what are you ready for? Ask Alexa to remind you to play HQ, obtain the app, and prepare to seize your telephone and play HQ!